Sushi by Boū Opens Newest Omakase Sushi Restaurant in Boca Raton

Modern speakeasy-inspired Sushi by Boū – a restaurant known for reimagining the unique omakase experience of sushi dining – opened its doors Sept. 13 in Boca Raton after opening another location in West Palm Beach in May.

The Boca site, at 409 SE Mizner Blvd. in Royal Palm Place, features its classic omakase experience as well as additional outdoor seating. 

The openings in Boca Raton and West Palm Beach bring the total count for Sushi by Boū to 14 locations nationally and 19 in the SimpleVenue portfolio, including sister brands Sushi Suite, Omakase, Fins and Scales and Trust Bae across New York, New Jersey, Chicago and South Florida since its initial launch in 2017.

Omakase derives from the phrase, “Omakase shimasu,” which translates to “I trust you, chef.” In omakase dining, the chef serves the first course based on what fresh ingredients are available that day, then creates the following course based on the diner’s reaction to the initial course, and so on.

As part of the aforementioned speakeasy dining experience with Sushi by Boū, each location has its own aesthetic and vibe offering a unique and memorable guest experience. 

Interior of Sushi by Boū in Boca Raton. (Photo by Gabriel Cuesta)

The Boca Raton site is designed with luxury and glam inspired by the 1920s art deco era. The intimate atmosphere boasts a bold variety of textures, dramatic architectural features and adventurous ornamentation. The luxurious ambiance pays homage to famed Boca architect Addison Mizner, featuring geometric tiles throughout the space and a playful nod to his known love for monkeys in the bold and daring bathroom design.

Sushi by Bou partners Erika London and Chef David Bouhadana are both Boca Raton residents. Ms. London relocated to Boca with her family last year.

“I’m so excited to bring our passion for sushi to my new hometown and look forward to showcasing our unique omakase experience to Boca Raton diners,” said Ms. London.  “The Boca market is booming with a sophisticated dining audience, making the city a natural addition to our national expansion.”

Bou Omasake at Sushi by Boū in Boca Raton. (Photo by Gabriel Cuesta)

Its hospitality group, SimpleVenue, and founders Michael Sinensky and Erika London alongside newly appointed partner and chief hospitality officer, renowned hospitality and nightlife expert Richie Romero, plan to add at least another dozen locations in 2023, including the Palm Beach County dining spots.

SimpleVenue brings excellent micro-restaurant concepts to underutilized spaces located within existing venues.  Its flagship brand Sushi by Boū changed the sushi counter experience in America by offering a modern take on the classic old-school sushi counter, providing a glimpse into the hustle and bustle of Japan’s food culture, combined with a truly unique, personalized culinary experience.

Sushi by Boū’s experienced sushi chefs will expertly guide guests through the timed omakase experience. Guests can sit back and let the chef decide their menu and unique libations ($60 with a 12-course omakase) or ($125 with a 17-course omakase also known as the Bou-gie upgrade featuring five additional seasonal courses), both for 60 minutes.

Delicacies featured include:

  • Hamachi (yellowtail).

  • Botan Ebi(spotted prawn).

  • Ikura (salmon roe).

  • Hotate (scallop).

  • O-Toro (fatty tuna).

  • Unagi (bbq eel).

  • Their signature Wagyuni (‘surf and turf’).

Hand rolls and other sushi favorites utilizing the freshest highest-quality fish sourced locally and globally are available upon request, along with additional a la carte specialties and seasonal mochi ice cream for dessert.  

Sushi by Boū Boca Raton is open Tuesday – Sunday, 5 p.m. to midnight. Reservations can be made at sushibybou.com or OpenTable. 

Cocktails available at Sushi by Boū in Boca Raton. (Photo by Gabriel Cuesta)

SimpleVenue is an NYC-based hospitality group led by restaurateurs and founders Michael Sinensky and Erika London along with newly appointed partner and chief hospitality officer Richie Romero. With more than 15 years of experience, SimpleVenue brings an elegant and new-age touch to a classic take on the old-school sushi counter.

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